When building a website for a client, it is super important to optimise key words and to create tantalising copy that converts and engages audiences. However, one thing that never fails to surprise a client is that the number of likes is non-consequential. Why is this the case? Likes don’t necessarily equal conversions or sales!Continue reading “5 Reasons Why You Don’t Need To Worry About Likes in 2020”
Yes, She Was Different All she wanted was to be treated as a human. When Leila’s face was covered they turned away. The invisible woman. When her head was covered, a passenger in a nondescript white van shouted out of his window, tyres hissing in the rain. He spat at her whilst driving by, leavingContinue reading “Fiction: Yes, She Was Different”
Not everyone will understand your journey. That’s OK. It’s not their journey. It’s yours. Embrace your Freedom.